What The Heck Is A Shandy? | Leinenkugel’s

What the heck is a shandy? It’s a simple question, but most beer drinkers don’t know the answer, even if they’ve tried one. And if they do know what it is, they certainly don’t know the amazing backstory. We take our viewers to Chippewa Falls, Wisconsin to find out from the experts at the Jacob Leinenkugel Brewing Company.

Role: Director

The Leinenkugel’s Story | Leinenkugel’s

Once upon a time, in the Northwoods of Wisconsin, a German immigrant named Jacob Leinenkugel came upon a source of pure spring water and 2,500 thirsty lumberjacks. So like his ancestors before him—Jacob Leinenkugel started brewing beer.